April 28, 2024

PUMA underwear line held "indulge Biao dance" fashion show

Well-known sports brand PUMA recently held its 2011 branch of lingerie product line "indulge Biao dance" fashion show.

PUMA内衣产品线举行“纵情彪舞”时装秀

PUMA underwear line held "indulge Biao dance" fashion show

What is fashion? Who is the thing? Follow PUMA (Puma), become a fashion armed to lingerie daren! On October 14, the theme of "Dance Like No One's Watching" and "PUMA Underwear China Spring / Summer 2011 New Product Launch" held by Tianlu Group, a professional Chinese brand operator, was held at the Renaissance Shanghai Zhongshan Park Hotel Blowing a cool wave. Andrew, Marinke, PUMA headquarters, one of the world's top three sports brands, and Zhang Lihua, CEO of PUMA lingerie brand Tianluxing Group in China attended the event together with hundreds of media, PUMA underwear dealers , Copyright representatives, retailers and buyers together, feel a PUMA set off by the spring and summer fashion to show the storm.

Passionate electro-acoustic guitar, melody seems from God's hand, moving the stage lighting, the color seems to Macross, wearing PUMA "Sports Sports Series" underwear model opened the whole show for us Prologue, the trend of the trend from the beginning of the campaign will come! PUMA in the 2011 spring and summer underwear products, China's dynamic market specifically tailored to highlight PUMA sports gene "Sports Sports Series" to evergreen-based "Classics classic series" and the trend-oriented crowd "Colorful Choi-series," the three series of products, adhering to PUMA brand has always been bold, innovative and avant-garde design concepts at the same time, into the current and future trends of the elements, so that underwear more stylish, more sports life passion. At the scene of the conference, the 12 beautiful and beautiful women from China and the world performed nearly 100 new products in these three series and performed all kinds of different trends on the stage full of fashion and future. Style, to meet every fashionistas aesthetic needs. The atmosphere of "Biao Dance" is filled with the entire show field, sexy soft jazz dance, personalized hip-hop, these distinctive Sau show embellishment, so that every presence of the guests are fully aware of the PUMA underwear to bring people Passion and vitality, a taste of PUMA underwear "sports / fashion / my life," the brand concept and product essence.

To witness with everyone PUMA underwear in China for the first time debut PUMA headquarters for high-level Andrew for everyone introduced the concept of the product. He said that both in product design and marketing strategies, PUMA brand has been constantly emphasizing the organic integration of life and products, creativity and fashion, "PUMA to consumers is not only a product, but also a sports lifestyle ". At the same time, he stressed that PUMA headquarters empowered PUMA underwear to carry out exclusive brand operation in China market to Tianluxing Group, which is a powerful alliance between PUMA and Chinese local brand operators. Many international brands will be aborted by acclimatization after the introduction of China. As the most influential professional brand operator in the Chinese market, Skylink is of paramount importance to PUMA. Tianlu line has a wealth of brand licensing, operation and management experience, choose Tianluo line means PUMA underwear in the Chinese market has taken the first step toward success.

PUMA内衣产品线举行“纵情彪舞”时装秀

PUMA underwear line held "indulge Biao dance" fashion show

And jointly for the debut of the PUMA underwear market day CEO Zhang Lihua also PUMA underwear distribution in China showed full confidence. She said the new spring / summer 2011, themed "Dance Like No One's Watching," is the first time that PUMA underwear has landed in the Chinese market. It is PUMA international design team tailor-made products for the Asian market, adhering to PUMA brand has always been bold, innovative and avant-garde design concept, the movement and the spirit of fashion organic together, and the moment the younger generation of Chinese consumers " Sports / fashion / my life "sports lifestyle and the courage to break through, innovation, risk-taking spirit coincide, I believe these highly innovative high-grade products will certainly set off a new round of China's sports life underwear market The wave. The line day also hope that the operation of the brand in the implementation of the establishment of cooperation standards and experience will be passed to more licensors, so that the copyright of the brand real growth, while the licensor can also be a real profit .

PUMA内衣产品线举行“纵情彪舞”时装秀

PUMA underwear line held "indulge Biao dance" fashion show

2011's gorgeous spring and summer, let us together to follow the comfortable and stylish PUMA Bodywear, liberate our body, indulge "Biao Dance"!

PUMA内衣产品线举行“纵情彪舞”时装秀

PUMA underwear line held "indulge Biao dance" fashion show