Everything grows LESIES blue portrait women's 2017 summer new product conference

12.5 LESIES Blue Women's World Growth New Product Launch Conference

All life and rest, sun and moon cycle

LESIES as the finale of the Hangzhou International Fashion Week

People’s understanding of nature and life should have been the first thing.

All life and rest, and the cycle of the sun and the moon, man's nature is only a part of the thousands of life chains.

Today’s complicated and fragmented social life is often blindfolded.

Forget the grand mother who should have belonged.

The origin of human spiritual activity begins with the observation of natural phenomena and the perception of life itself.

It is an original mapping of nature and mind.

In summer 2017, Lesies built the inner garden for us and put those flowers,

There are scenery, creature faces, all kinds of strange animals,

All of them have entered this imaginary world and are constantly reborn on the path of color change.

LESIES blends the essence of fashion and contemporary art, revealing the feminine qualities of sensitive poetry.

Behind the scenes, there are different and unique scenery.

News interview interaction

(Founder of LESIES - Qian Feng)

Q: How do you understand the brand style and philosophy of LESIES?

A: LESIES, positioned as a designer style brand, based on design. Both the light professional style line that meets the metropolitan aesthetic and the poetic artistic feminine product line bring a differentiated brand positioning. LESIES advocates the dress attitude of elitism, advocates the individual's emotional ideas with the spirit of independent self, and creates a simple professional style of contemporary women's light occupation. The consumers of LESIES are the standard Zhongshu class, aged between 28-40, the core 32-something, and the 80-year-old preference. They are well-educated and do not follow the trend. They have profound self-style. Awareness, more pressing pursuit of personalization and artistic temperament, from which LESIES will help them “become better themselves”.

Q: Please talk about your most memorable event in Leses?

A: LESIES has been for more than twenty years. Understanding and designing beautiful women's clothing has been my most important job and my most unforgettable thing.

Q: What is fashion for you?

A: I think that fashion is a niche. The future leads the direction of our lives.

Q: As a fashion designer, what advice do you have for women's dress?

A: Women are very likely to dress themselves up, but I think that the clothes that can reflect their own living conditions and make a difference are also fashionable. The most important key is: the United States.

Q: How do you see the future trends?

A: I think the pop is changing with the development of our society.