April 27, 2024

O'2nd Ao Kou 2013 autumn and winter new aesthetic listing

O'Connor's autumn and winter 2013 campaign featured 'Beauty and the Yeti', an advertising video highlighting the designer's sensual and colorful casual lifestyle. O'2nd's autumn and winter 2013 brand concept was inspired by Sangri-la.

O’2nd奥蔻2013秋冬新品唯美上市

Shangri-La is a county located in Yunnan Province, China. Tibetan means "the sun and the moon in the heart". British novelist James Hilton describes Shangri-La in his novel The Lost Horizon as the most entertaining place in the world that is most invincible and forever happy. O'2nd's autumn / winter 2013 collection is inspired by Shangri-La, revealing an outdoor dress-up for exploring unknown places. By presenting unique exotic colors and prints, East-West cultures collide with each other and deduce a brand new mash-up style.

O’2nd奥蔻2013秋冬新品唯美上市

Debuting at O'2nd's Fall / Winter 2013 advertisement is the trace of a girl who came to the unknown Shangri-La Adventure and the legendary Yeti in Tibet. In the 19th century, when the Europeans discovered the Snowman Nights in the Himalayan expedition, the Nightsky was widely circulated. Witnesses who claimed to have witnessed the Nirvana still witness an endless stream of people, and experts are constantly flocking to its true existence.

O’2nd奥蔻2013秋冬新品唯美上市

In order to fully demonstrate the imagination of O'2nd, this quarter also invited Tim Walker, known as the genius photographer in the photography industry, to give full play to his richness in advertising films Imagination and unlimited talent. At the same time, the fall and winter 2013 fashion world's most-watched red hair supermodel Meg Dalene J (Magdalena Jasek) also debut in the ad, playing curious girl dream.

O’2nd奥蔻2013秋冬新品唯美上市

O'2nd is a Volkswagen brand with POP elements based on the sensuality of the designer. Feminine, but also a little neutral elements, focusing on the classic, but also aspire to the future, popular, but by no means any one has the opposite characteristics of the coexistence of the opposite brand.

Unique sensory brand O'2nd (O'Koo) to color, taste, humorous tone, different from other leisure brands, to promote the original mix and match, the level of style. Brand is not limited to the field of fashion, the integration of art, culture, fashion, formed a perceptual brand advocating freedom of thought, suitable for fashion, know how to enjoy the feeling of fashion owners.

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