[China Glass Network] Today, with the continuous development of the Internet tide, the network marketing battles carried out by enterprises have become more and more fierce. Before we knew that there were product endorsements and brand endorsements, it was rare to see website endorsements. In network marketing training, it is said that endorsement is equivalent to using the star effect, let the influence of the star to improve the brand's popularity and product sales, which is often used in traditional marketing. Flashing Finger Light, Led Finger Light, Led Finger, Magic Finger Light Yiwu Cokoo Co., Ltd. , http://www.glowcokoo.com
However, celebrity endorsement means spending a lot of money. The star's endorsement fee is not a small amount. The more famous the star, the more influence they have, the higher the endorsement fee, but many companies get more in the fierce market competition. The development space does not hesitate to invest this money, so the celebrity endorsement is a fierce market competition.
In the past one or two years, due to the increasingly fierce competition in the online market, it has also set off a wave of website endorsements, especially e-commerce and classified information network lights. These enterprises will try their best to make various marketing means in order to survive in the bad competition. .
In the past, Sina used blogs and microblogs to invite blogs and celebrities to stay in the form, but now it has been upgraded. Like Vanke, he has been the leader who invited the stars to be the endorsers. The advertisement of the endorsement of Han Han’s endorsement for 10 years was once Where the object swept the entire Internet, now that the guest invited Li Yuchun to join the endorsement team, it has to admit that now the Vanke can walk out of an unusual young road is the effect of these folk stars endorsement.
After the customer, the classified information network also set off a battle for endorsement. First, the market invited Yao Chen, and Yao Chen rode a scene that appeared in front of the national audience, so many people praised the advertisement very well. Going to the market to take the lead in the same city, 58 is not far behind, invited Yang Mi to endorse, and a lot of website advertisements appeared in the golden file of TV commercials.
The network marketing of enterprises can also be integrated into traditional network marketing, so that online and offline resources can be integrated to obtain greater promotion benefits.