"Mr. suffering" interpretation of cheongsam legend

Cheongsam is a traditional costume of Chinese women, and is known as the Chinese national quintessence and female national costume. For Chinese women, cheongsam is a complex, a dream, and the beauty engraved in the bones.

Into the "Mr. suffering" - Cui Wanzhi's cheongsam culture hall, a strong emblem of the ancient style of the wind. Cui Wanzhi introduced to the reporter a variety of beautifully hand-knitted silk cheongsam, improved cheongsam, classical cheongsam... Its fine hand-embroidered, beautiful wind and ink, exudes a unique charm. Looking at the faint patterns, the beautiful corners of the workmanship, it makes people feel uncomfortable. "I like Chinese traditional culture. The one-and-one line of cheongsam is one-on-one, one-on-one, one-on-one, one-button and one-button, all of which highlights China's aesthetics and culture," and talks about the understanding of cheongsam culture. Cui Wanzhi talks

Don't complain on your own

When he first saw Cui Wanzhi, he was sloppy and vocal, and his mouth opened with a unique charm. The smile also infected everyone around him.

In 1976, Cui Wanzhi was born in an ordinary peasant family in Feidong County, Anhui Province. Due to dystocia at birth, the brain was deprived of oxygen, which led to inconvenient walking and language. He did not go to school until he was 9 years old. Cui Wanzhi goes to school early every day. Although the road to school is only 500 meters, it is very difficult for Cui Wanzhi. There is a small river ditch on the way to school. Normal children can cross the past in one step, but it is like a scorpio to him. The reluctant Cui Wanzhi did not want to trouble his parents to go to school every day. He tried to kneel down and climb up from the ditch. In this way, he completely crossed the small river ditch by himself. At that time, the young Cui Wanzhi deeply understood the truth, and life did not have a chance to go.

Despite his disability, Cui Wanzhi has been diligent and eager to learn and has excellent grades. At the time of the senior high school entrance examination, he was admitted to a key high school in Hefei City with the good result of the tenth place in the county. But this time he suffered a heavy blow. When the principal saw Cui Wanzhi, he said with a cold face, "We never accept students with disabilities and leave school immediately."

In order to allow him to enter school, Cui Wanzhi’s father spent two hours outside the school gate. Even so, the school gate was never opened for them. On this day, Cui Wanzhi felt that he had fallen from hell into hell. His father with tears, holding his face in his hands and said: "Wan Zhi, you listen, there is no reason, complaining is useless. Do you want to read the book?" Cui Wanzhi said, "Yes!" Father said: "Then you remember Live, don't complain, rely on yourself!"

Later, Cui Wanzhi studied at an ordinary high school in the town. With his firm belief, he was finally admitted to Shihezi University in Xinjiang.

In the 4 years of college, Cui Wanzhi did not idle for a moment. He also started a small business while studying hard. In addition to selling Walkman and tape, he also contracted the school's cinema. Relying on these "small fights", Cui Wanzhi earned tuition and living expenses, reduced the burden on the family, and also had a sly understanding of entrepreneurship.

After graduating from college, Cui Wanzhi went to the talent market every day to find a job that was enough to make a living. He voted hundreds of resumes, but he was repeatedly rejected because of his disability. In an interview, the interviewer came over and looked at him. When he said nothing, he opened up Cui Wanzhi and pointed to him and said, "Go away, don't block the people behind."

Since then, Cui Wanzhi has never found a job, and he will never allow himself to suffer the same insults. He also remembered his father's words, did not complain, and relied on himself. If you can't change the reality, change yourself.

Cui Wanzhi decided to start a business and relied on his own strength to change his life. At the beginning, he set up stalls, sold cards, sold old books, and ate two meals a day. Later, he opened bookstores, supermarkets, and Internet cafes. When the wave of the Internet began to sweep across China, Cui Wanzhi opened an online store and set up. Own e-commerce company. Although there have been countless setbacks during the period, he has always buried his grievances and pains in his heart and never said anything. Because he knows that complaints are useless and everything depends on oneself. “Whenever I recall these entrepreneurial experiences, it turned out to be the best arrangement for God. The world is a mirror that illuminates our hearts, what our hearts look like, what the world looks like. Choose to complain, our hearts. It is full of pain, despair and darkness; choosing gratitude, our world is full of sunshine, hope and love." Cui Wanzhi said with emotion.

New beginning of cheongsam dream

At the end of 2012, Cui Wanzhi inadvertently saw an old cheongsam in his mother's closet in his hometown. He had a good idea, why not try selling cheongsam?

In 2013, Cui Wanzhi’s “Finch Love” brand was launched, specializing in Chinese cheongsam. At the beginning, his understanding of cheongsam was not deep, so he took his staff to study with his staff and learned the craft of cheongsam and the culture of cheongsam together with the employees to jointly study the design and production plan of cheongsam.

After many studies and efforts, Cui Wanzhi trained a group of skilled cheongsam designers. These designers are not only experienced, creative, but also have a deep understanding of cheongsam, can grasp the development direction of cheongsam. More importantly, the designer has improved the cheongsam style, making the cheongsam a combination of fashion and classic.

Cui Wanzhi is very demanding on every cheongsam. Whether it is from material selection, cutting or hand embroidery, or even a small button, it strives for excellence in craftsmanship. The fabric must be silk, and the production of cheongsam must be supported by hand craftsmanship, which is also the biggest selling point of cheongsam. Due to the high positioning and good quality, the price on Taobao is relatively high, and sales at the beginning are not good.

Cui Wanzhi firmly believes that the beauty of cheongsam lies in the fine details, high quality and high quality. Only the most suitable cheongsam can show the beauty of women. In order to meet consumers' requirements for cheongsam from all aspects, Cui Wanzhi provided customers with a complete set of measurement methods on Taobao, opened a private custom business, and tailored cheongsam for customers. Customers can choose fabrics, patterns, styles, etc., and can also ask for specific requirements, such as the edge of the sewing buckle, the color of the thread, the content of the specific hand embroidery, etc. It can be said that the service is extremely perfect and very intimate. In order to reassure consumers, he even launched a 30-day unreasonable refund.

Working quietly, Cui Wanzhi's cheongsam has been recognized by consumers. The brand of Quebec has stood out among many products, and sales have increased greatly. In just two years, it has become the number one seller of Taobao cheongsam, and the love of Birds has become the Internet. Cheongsam benchmark.

Cui Wanzhi’s Taobao shop is getting hotter and hotter, cheongsam is often in a state of short supply, and the speed of cheongsam production is affected. "Although I can double my sales, I don't want to do this because the consequences of doing so must be a compromise on product quality." Cui Wanzhi said.

Under normal circumstances, a private custom cheongsam requires a production cycle of 15 to 20 days, and every cumbersome process cannot be ignored. For example, embroidered embellishments are usually handmade, which is time consuming. Some people suggest that he use machine embroidery instead of artificial embroidering, but Cui Wanzhi categorically refuses. He said, I would rather make less money, but also make cheongsams of excellent quality and exquisite workmanship, worthy of every customer.

Cui Wanzhi believes that China's traditional culture is the foundation of cheongsam, but in order to develop and inherit in the long run, it must face the future and face the society. The love of birds is the cheongsam of the future. Cui Wanzhi said: "I hope that every Chinese woman has a cheongsam of her own, wearing a beautiful, wearing a noble, wearing a unique Chinese charm."

As the business is booming, Cui Wanzhi has not forgotten those who have the same disability as themselves but are eager to start a business. He has placed dozens of disabled people in the company, established the Butterfly Love Business School, and guided the disabled to open online stores. At the same time, he actively took the “shared economy” express train and led hundreds of disabled people to start a business with him through the sharing platform.

In 2016, Cui Wanzhi participated in the CCTV Financial Channel “Entrepreneurship Heroes”, and the “Cheongsam+” project was unanimously approved by the mentor, and obtained 39 million yuan of intention financing, which created the highest record since the program was launched. In the same year, he won the honor of “Top Ten Charismatic Cheongsam People” in the “Top Ten Leaders” of Chinese Cheongsam.

"In many people's eyes, my dream has been realized, but I know that my dream is still far away. On the road to entrepreneurship, I hope to go further." Cui Wanzhi said with a smile.