China Textile City: The composite textile market is slowly brewing

Where there are people, there is a "business", and "business" gathers together to form a "circle." Landing into a circle, a modern blueprint for the new business district is slowly unfolding.

Reporters standing in the Southern District, Building 1, looking ahead market, Keqiao scenic Guazhu Lake, and China Textile City market with one swing of the busy scene panoramic view. In the midst of voices, a multi-functional, high-efficiency, complex and unified composite textile market is slowly brewing.

China Textile City Southern District Fine Fabric Market (hereinafter referred to as “Southern Market”) is a new shopping mall different from the traditional textile market. It introduces the market commercialization thinking, allowing merchants and customers to enjoy a modern and diversified light. The textile product trading center realizes the comprehensive experience of the textile market life experience commercialization.

The Southern District market adheres to the operation mode of “government-led, cost-reducing, market-oriented, and innovative development”, closely surrounding the overall thinking of “three times of entrepreneurship” in China Textile City, and insisting on the combination of innovation and breakthrough. The Southern Market is jointly established by the state-owned China Textile City Market Development and Management Company and the private enterprise Xiamen Junchengyi Investment Co., Ltd., which is led by the government, unified positioning, unified planning, unified investment promotion and unified operation management by state-owned assets.

Where there are people, there is a "business", and "business" gathers together to form a "circle." Landing into a circle, a modern blueprint for the new business district is slowly unfolding.

Traditional advantage industries re-emerge

As the first market opened after the “three times of entrepreneurship” in China Textile City, the Southern Market has injected more new elements into the entire textile city, providing more opportunities for market operators to bring to buyers. More new options.

Chen Yuexing, vice chairman and general manager of Southern Market Management Co., Ltd., said that unlike the traditional textile market, there are four “innovation points” in the southern market: the “new” system makes the Southern District market more broad. The policy is more flexible and efficient. The strict management of state-owned enterprises and the flexible system of private enterprises can inject more fresh and active elements into the market; the “new” of the overall layout of the market can maximize the charm of commercialization of the market, and the trading environment. enhance the business operators operating in the South Pacific market more freely; the fabric of the "new" is South of market Position and fine fabrics for the market, divided into imported fabrics, fine men and women wear fabrics, special fabrics (woven cloth work) The four major fabrics of high-grade woolen fabrics enhance the overall strength of China Textile City fabrics from the quality and craftsmanship; the “new” of the region is the core area of ​​the southern textile market in the whole textile city. With this geographical advantage, it is beneficial to the market. Inviting investment.

Wu Danwei, general manager of Shaoxing Jiachuan Knitting Co., Ltd. bought three stores in the southern market. She told reporters that the most attractive place in the southern market is the location. “The store is at the intersection, and the closing time is not regulated by the market. In the previous busy season, there was no time to send samples. After the market in the Southern District, the problem was solved.” Wu Danwei added, because the surrounding area is surrounded by the residential area, it is also convenient. She contacts the customers in the community.

Into the Shaoxing Sanhe·Youfa Textile Co., Ltd., the most eye-catching is the decoration style of the store. In this market of light textile city, Sanhe·Youfa Textile adopts the way of opening and lowering elevators on the upper and lower floors, which greatly innovates the decoration style of traditional stores.

Ma Ziyi, general manager of the company, said, “The market environment in the southern area is good and the supporting facilities are perfect. On the basis of the decoration of the store, I constantly innovate my own featured products, and I am not afraid that the customers will not come to the door.” It is understood that Sanhe·Youfa Textile I have been doing fashion fabrics for decades, and this time I entered the Southern Market, and my strength is undoubtedly even more powerful. “Because the store has a large space, it greatly satisfies the development of the company's business negotiations. Both customers and employees can communicate face-to-face with them in the store.”

New business icing on the cake

The southern market has a beautiful trading environment and convenient transportation and logistics. It has a commercial area of ​​about 50,000 square meters and over 2,000 parking spaces. This textile market with a total investment of over 2 billion yuan has been developing strongly since its official opening on February 27, 2016.

“Different from the traditional business district, in addition to the fabric trading area, the South District market, Chinese and foreign brands chain restaurants, large restaurants, food courts, large-scale living supermarkets, five-star multi-room giant screen studios, KTV and other plans to form a joint force and common development. A major feature makes up for the lack of Short-term business support in the traditional trading market in the early years." Fu Suncheng, the chairman of Xiamen Nancheng Group, introduced the reporter. Among them, Xin Yong Tao Supermarket, Xiang Yun Chun K Business Volume KTV, and Zhongying Cinema have officially opened in 2016.

With the development and changes of the business model, in the case of consumers, the Southern Market is not a rushing textile market. It adds a new model of “experiential consumption”, where customers can slow down their pace, pick fabrics, watch movies and sing, and the existence of free wireless can also send personal consumption experiences to the network to share with friends.

A variety of new formats have merged in the Southern Market to form an agglomeration effect. Fu Suncheng said that with the gradual improvement of the surrounding environment of the Southern District market, the Southern District market has the confidence and strength to become a first-class one-stop textile product trading market in terms of hardware facilities, trading environment and management services.

Pioneer of the new business district

Although the Southern Market is jointly created by state-owned enterprises and private enterprises, the government has unified the management of the industry . In October 2016, the comprehensive service center located in Building 1 of the Southern District Market was officially launched. Based on the opening of the previous 6th Building Service Center, the establishment of the Integrated Service Center is based on a one-stop, diversified and peer-to-peer one-stop service, which provides online and offline coverage and practical services for business operators. He Yeming, Chairman of the Board of Supervisors of Southern Market Management Co., Ltd. introduced that the service center has set up a special person to receive customer complaints and handle feedback on the transfer of sublet and daily problems of the business operators.

As the new members of China Textile City, Fu Suncheng and Chen Yuexing respectively pointed out the next development plan of the Southern Market from the perspective of private enterprises and state-owned enterprises. Fu Suncheng said, "On the basis of continuously improving the software and hardware facilities in the southern market and expanding the market advantage, the next step of investment promotion planning is also in an orderly connection."

Chen Yuexing said, “The next step will be to organize market operators to participate more in the activities of “bringing in and going out” , such as attending exhibitions and matchmaking meetings, and effectively increasing the influence of the market while effectively bringing benefits to the business owners.”

The emerging Southern Market is like a huge magnetic field, which has spawned the market and fostered the industry. Since 2015, the Keqiao District Committee and District Government has actively implemented the “Service Industry Development Zone” strategy, vigorously promoted “three times of entrepreneurship” in China Textile City, and strived to upgrade the textile market, urban economic agglomeration and textile industry to accelerate transformation. The opening and development momentum of the Southern Market is a typical example of good progress in “three times of entrepreneurship”. It is understood that the Southern District market has been auctioned for the first time since October 27, 2015, and 402 business units have been sold, with a return of 546 million yuan.

Ten advantages of the Southern Market

Location Advantage:

Located in the shopping district of China Textile City, the surrounding traffic is developed. It is the place where the market and passenger flow of the textile city are concentrated. It has an excellent modern textile brand display and trading platform.

Platform advantages:

As the largest professional textile fabric market in Asia, China Textile City has a daily passenger flow of 150,000 passengers. The products are sold to 187 countries and regions, and there are nearly 1,000 representative offices outside the country (outside the country). More than 5,000 people.

Image advantage:

Positioning high-end, perfect function, adopt international and modern trade market standards, and improve the environment with advanced business concepts, scientific planning and design, and international hardware facilities to create an upgraded light textile trading platform.

Multiple advantages:

It integrates light textile display trading, catering and shopping, entertainment and leisure, business office and other multi-integration, and each business is connected with each other.

Hardware advantages:

It has about 3 kilometers of super-long street front, planning public space such as large outdoor plaza, and introducing a large number of public facilities such as escalators, vertical elevators and landscape elevators to ensure a modern market trading environment.

Supporting advantages:

To make up for the shortcomings of the commercial textile market in the traditional textile market, we have planned catering packages such as domestic and international brand chain catering and food courts, as well as large-scale living supermarkets, five-star multi-room giant screen studios, KTV, business offices and other perfect supporting facilities.

Management advantages:

Unified positioning, unified planning, unified investment, unified operation management, integration of China Textile City's numerous brand resources, forming the most magnetic brand.

Operational advantages:

Buyers, sellers 24 hours a day transactions, property management, network transactions, train network, intellectual property protection, Commercial Bank through financial and other services readily available, the two-pronged approach to expand the volume of business online and offline.

Logistics advantages:

Relying on China Textile City Kedong Storage Center, it cooperates with large-scale logistics companies to provide more convenient and reliable modular distribution services, improve market operation efficiency and enhance market competitiveness.

Parking advantage:

The southern market has designed a large number of vehicle entrances and exits, and is equipped with nearly 2,000 parking spaces, providing a first-class transportation support system for the settled merchants, fully guaranteeing the convenience of the consumer.