May 05, 2024

Use rational psychology to buy car foil

[China Glass Network] Now there are hundreds of domestic and foreign automotive solar film brands on the domestic automotive solar film field, but only a larger brand can stand firm in the market. This is because the car film chosen by consumers has moved from a blinder state to a rational one.

Perhaps before last year, consumers are still considering whether the car should be filmed, what brand of car solar film should be attached, and everywhere to collect information about the impact of film and film on the car. Then, when the film has become a trend, the current consumers have become more rational. They will choose the car solar film to consider the price, brand and service factors. The market share is almost always located at 1500. ~ 2,500 yuan brand automotive solar film products. However, insiders analyzed that although the high-end products on the market now exceed the purchasing power of ordinary consumers, with the addition of high-end explosion-proof film brands and the improvement of some car owners' maintenance concepts, the market for automotive solar films may be gradually subdivided. According to business analysis, this year's automotive solar film market brand competition will be more intense, while consumers are more calm.

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